Blog & News / June 2019

The long time running hit fashion show made a debut of integrating women and video games into one of this season’s episodes. To make this happen their team reached out to our very own women owned company to fulfill their artist needs. We were excited to have the opportunity to share some of our great talent for on air cameos and off air executions of designs, shown to the contestants later on in the show.

The episode starts with the likeness of Karlie Kloss done by Victor Gatmaitan. As we watch we are introduced to some of the top women in video games as they guide the contestants to create their own characters to be judged on the runway.

Our artists were asked to sketch ideas with the talent and finish them in color. Stefania Gallico & Maria Chou were featured on the show and off air executing the drawings for the finale.

Lanny Markasky helped from the sidelines with additional fashion executions as well as more work from Victor.

The art was integrated throughout the show and introduced each style as they took the runway, taking the episode to a more diverse level of creativity integrating fashion, video games and illustration. 

Famous Frames is happy to support our clients and artists with a message of inclusivity. Here is some work we have done for brand’s Pride and LGBTQ support.

Advertising is one significant way for companies to communicate their values. Companies like Ben & Jerry’s, Oreo, & Starbucks are among the businesses that have featured same-sex couples in their advertising.

(Fun Fact) Ikea was the first brand to feature a same sex couple in this 1994 spot:

According to Ad Age: “Last August, Hornet and Kantar published a study that revealed the LGBTQ+ market has expanded to a total buying power of more than $1 trillion. It’s the fastest-growing demographic in the U.S. right now, with an estimated 13% of Americans identifying as LGBTQ+. The explosive growth in this population is being driven by younger generations, with 20% of millennials and a staggering 31% of centennials comprising the community. And it just so happens that these are the generations that care the most about purpose-led brands and can easily sniff out those who are only in it to profit.”

Micah Brenner captured the spirit in these shooting boards for The CW’s “Batwoman,” which stars Ruby Rose as TV’s first LGBTQ superhero: